IF YOU think Tupperware parties, Mary Kay afternoons and cleaning machine demos are the domain of ladies of leisure, it is time to give the direct selling business a second look.
In 2011, Malaysia was ranked 10th in terms of sales turnover in the global direct selling industry. By 2012, the Direct Selling Blue Print launched by the Domestic Trade, Cooperative and Consumerism Ministry reckoned it will rope in some RM20bil in revenue by 2020.
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