Belgian watch brand seeks to tap region’s demand for fashionable timepieces

Elegant: Jehan Miskin and Amber Chia showing off the collection.

OVER the years, watches have evolved from just a time-keeping tool to a symbol of status and in more recent times, a fashion accessory.

Wrist watches are often appreciated more as works of art rather than just timepieces and this has created several different markets for wrist watches, ranging from very inexpensive to extremely expensive watches.