Something for everyone: Yee Hup Enterprise Sdn Bhd marketing director Jess Yee (right) and retail manager Charmaine Sai with the various products that the company has to offer.
A TRIP to Perak will not be complete without buying a packet of heong peah — the flaky crispy biscuit filled with molasses — which has become synonymous with the state.
Two major brands producing heong peah are the Sin Joo Heng Tiger Head Confectionery from Teluk Intan and Yee Hup Food Holdings Sdn Bhd from Gunung Rapat in Ipoh.
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