KUCHING: Youths’ understanding of the Sarawak Corridor of Renewable Energy (SCORE) is low, according to a report involving 1,000 respondents that included a large section of university students.
“SCORE’s outreach programmes must include more promotion via online media,” said the Youth Report, which was made available to The Star recently.
“Online promotion is the cheapest, easiest and most effective way to penetrate the minds of youths and increase awareness of government efforts. Youths must be involved in SCORE for it to be successful.”
The report, which Youth Works Asia prepared based on an eight-month study, said the government had not been doing well in communicating with youths about high-income opportunities.
It also said many youths lacked understanding of what it took to earn a better living.
“Many youths don’t really understand the meaning of high-output and high income beyond the mere understanding of being rich.”
Nonetheless, it added, youths were generally of the opinion that SCORE was a good initiative. “SCORE sparked off much interest, but many lacked knowledge and awareness to properly participate in SCORE discussions.”
Aside from online media, the report recommended that more information be distributed on social networking sites like Facebook and Twitter.
The report said Sarawak youths were following a global trend, whereby many were becoming increasing reluctant to read.
“They are no longer interested in reading current news, articles and journals.”
It said youths were going online to express dissatisfaction.
“But this is actually an advantage to the authorities. Authorities should use it to gather feedback and then respond to criticisms. Youths are sensitive towards relationships and authorities can change this ‘relationship’ online.”
The study was concluded in March, Youth Works Asia said.
The respondents were between 18 and 30 years old, mostly from Kuching, Miri and Bintulu. Part of the report released thus far included comments gathered from a non-governmental Youth Transformation Lab, which was held here on March 19.
This lab was attended by 110 people, and among the organisations that took part was Sarawak Bloggers Community. Youth Works Asia, which conducts similar polls in Singapore, will organise more lab gatherings in the months ahead.