Rado’s ceramic alchemy

The chemistry bench display was a showcase of Rados modern alchemy.

Rado, the pioneer of sleek, ceramic watches, says breakthroughs in ceramic technology now allow it to create watches in new styles and shapes. C.Y. LEE has the story.

ESTABLISHED in 1957, Rado was the upstart and new kid on the block in the time-tested watchmaking scene in Switzerland. Not keen to go head-to-head with the big players, Rado chose instead to focus on producing watches using high-tech materials.