Speed may be of the essence in many things, but sometimes it’s better to be compelling than to be quick. Certainly, you’ll want to prioritise getting your product right over getting it out first.
The first time a car’s GPS unit asked for my preference between taking the shortest route to a destination or the fastest, I was confused. “Aren’t they the same thing?” I thought.
Already a subscriber? Log in.
Win a prize this Mother's Day by subscribing to our annual plan now! T&C applies.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!