Even businesses that dont need to go digital have to have an online presence.
Not all businesses need to go digital in the Wi-Fi era – it’s more important to cater to a real need. You must, however, ensure you have a social media presence.
Q.: I’ve always wanted to publish a craft magazine – a small, exclusive print publication that provides readers with a tactile experience. But these days, I’m having doubts. I’ve been told that a print publication wouldn’t be feasible, thanks to the success of digital publishing. Should I give up on this dream?
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