Aiming for growth of soft darts


Seputeh MP Teresa Kok (front row centre) launching My Dart Academy, which aims to offer more opportunities in the sport of darts.

DARTS as a sport is rapidly growing in popularity in Malaysia, with minimal physical barrier to entry, low cost and a strong emphasis on focus, discipline and hand-eye coordination.

One entry into the sport is through soft darts, which uses soft tip missiles and an electronic scoreboard. It is said to be more friendly to beginners, families and youngsters.

Aiming to promote accessibility is the newly launched My Dart Academy. It has created a structured, inclusive and professional path for aspiring dart players, with a focus on para-athletes, the youth and the community.

The programme by Phoenixdarts Malaysia aspires to nurture the sport from the grassroots up, via coaching, competitive opportunities and community-driven development.

“With My Dart Academy, we are building a platform that’s open to everyone,” said Phoenixdarts South-East Asia director Sean Choi.

“This is the beginning of a long-term investment in people, talent and community through the game of darts.”

Choi was speaking at the launch of My Dart Academy in Bukit Jalil, Kuala Lumpur, which also saw activities such as brisk walking, aerobics, chess and sepak raga tuju, soft darts competitions and community engagement.

According to a Phoenixdarts Malaysia media statement, the academy promises accessible coaching, competitive opportunities, and community-based programmes designed to nurture talent and foster passion for the sport nationwide.

It also seeks to shift the perception of darts from a casual pastime to a legitimate, competitive discipline that requires focus, precision and strategy.

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