Anfaal says 11 local councils will display the ‘Children’s Safety in Car’ campaign messages.
Local council-owned outdoor digital boards will be used to remind parents not to leave their children in the backseat of their vehicle.
Selangor women, family empowerment, welfare and care economy committee chairman Anfaal Saari said 11 local councils would be displaying the state government’s “Children’s Safety in Car” campaign messages next month.
For now, she said Selayang Municipal Council had begun to display the messages on its digital boards.
“We are getting the local councils involved as part of phase two to counter the ‘forgotten baby syndrome’.
“It is a proactive step to prevent the next parent from forgetting their child in a parked car,” she said.
In March, the campaign with the tagline “Where is Your Child Now?” was launched, where Anfaal distributed car stickers at government buildings as visual reminders to parents about their young children in the backseat.
On Jan 30, a five-year-old girl died after her mother accidentally left her in a parked car in Shah Alam, Selangor.
“Our campaign needs a concerted effort to reduce the likelihood of parents accidentally leaving a child in the car.
“Outdoor digital boards in and around each district will be able to spread the message to the people effectively,” said Anfaal.
She said the state would also get government agencies to display the campaign’s messages on in-house TV screens in the waiting areas as well.
“We are also thinking of working with government radio channels to broadcast the campaign messages,” she said.
Anfaal said there was a plan to hold a roadshow from Aug 3 to Oct 26 at Raja Tun Uda Library in Shah Alam, Sungai Besar Library in Sabak Bernam, Dewan Merdeka in Hulu Selangor, Community Club in Sepang, Dewan Hamzah in Klang, Dewan Ikhwan in Hulu Langat, 3C Complex, SS13/3 in Subang Jaya and Gombak to create awareness on the ‘forgotten baby syndrome’.
