WITH the growing demand for do-it-yourself (DIY) home improvement due to skilled labour shortage that is driving up cost of services, Selleys wants to be a frontrunner in this segment through its easy-to-use methods catering to homeowners.
The Australian brand is looking to expand its market footprint by increasing product awareness and demand for items that can assist in home improvement, making it more affordable and accessible to everyone.
Group TU Business general manager Chen Lee Siong said “We understand that the cost of repairs, or even decorating, has increased over the past years, hence the growing interest in DIY home improvement products.
“We hope that with our products, more homeowners can handle simple household repairs by themselves, thus saving time and cost while reducing the stress of facing a broken or malfunctioning piece at home.”
As one of Selleys’ efforts to empower people to handle simple household repairs, an interactive workshop called #DareToRepair was held with media representatives.
Participants were given the opportunity to experience Selleys products hands-on, thus encouraging them to #DareToRepair.
The five key products featured at the workshop were RP7 to stop squeaks as well as smoothen frozen window or drawer joints; No More Gaps which fills in fine cracks on walls; Knead It Underwater for sealing of leaking pipes and broken ceramic items; Supa Glue to fix broken plastic household items; and Liquid Nails which assists with DIY projects such as fixing a wall book shelf or broken cabinet.
Moving forward, Chen said Selleys would continue to innovate new products to further ease household repairs.
Selleys products can be found at authorised dealers, hardware stores and online via shoponline.nipponpaint.com.my/selleys-products.html
For more information, visit https://selleys.my
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