State govt expands marketing strategy to draw overseas visitors

Onn Hafiz says before the pandemic, the islands in Mersing and Desaru were among the top draws for travellers.

THE Johor government is planning to draw international tourists to the state this year.

“Last year, our main focus was domestic travel, but this year, with the ongoing vaccinations, we are expanding our marketing strategy to Singapore, Indonesia, China, South Korea and the Middle East, ” said Johor tourism, youth and sports committee chairman Datuk Onn Hafiz Ghazi.