Sharing fifth anniversary cheer with shoppers

Chin (middle) with shop tenants at the launch of the mall’s Wonderful 5.0 campaign in conjunction with its fifth anniversary.

AMAN Central in Alor Setar, Kedah, has launched its fifth anniversary campaign -- Wonderful 5.0 -- through digital initiatives with four of Malaysia’s top fashion designers with an aim to contribute to charity.

The campaign, virtually launched at the mall’s GSC cineplex on Oct 30, is much different from those of previous years due to restrictions caused by the pandemic.