E-kitchen gives Ramadan traders hope


  • Metro News
  • Wednesday, 13 May 2020

Mohd Jaafarudin (centre) and Dr Ahmad Fadzli visiting the e-kitchen distribution centre at Dewan Serbaguna Telok Pulai in Klang.

THE Selangor government’s initiative to help small-scale Ramadan bazaar traders through the e-kitchen business idea has proven fruitful.

The move has allowed people to enjoy their favourite Ramadan treats during the breaking of fast.

Despite the new normality where people are minimising their outings, the e-kitchen initiative has helped to support the livelihood of traders and, at the same time, allow people to enjoy festive favourites from the comfort of their homes.

Mentri Besar Selangor Incorporated (MBI) charitable business chief Mohd Jaafarudin Md Ali said the online platform was the state government’s initiative to assist traders to generate income during the fasting month, following the cancellation of Ramadan bazaars in the state due to the movement control order (MCO).

“Bazaars of this nature are an annual affair and are so much a part of Ramadan,“ he said.

“All of us have to adapt to the new normal and with e-kitchens, businesses can thrive. Consumers have also become accustomed to buying Ramadan food online.

“It is easy to place an order on the smartphone and pay through e-wallets.”

Mohd Jaafarudin, who visited the e-kitchen at Dewan Serbaguna Telok Pulai in Klang, said the concept was implemented in various districts.

“Delivery of food is carried out through delivery partners such as Grab, Bungkusit, Mr Speedy, Zepto Express and MatDespatch,“ he said.

“All e-kitchens are monitored for social distancing and strict hygiene practices.

“Traders involved have taken their typhoid vaccination, as per the standard operating procedure by the Health Ministry and local authorities,” he said.

The e-kitchen at Dewan Serbaguna Telok Pulai only functions as a distribution centre, similar to others in 10 other multipurpose halls in various districts as no walk-in purchases are allowed.

Klang Municipal Council (MPK) president Dr Ahmad Fadzli Ahmad Tajuddin, MPK Human Resources department director Helmey Mohamed Rashid, MPK Licensing and Hawkers department director Azhar Samsudin as well as several state officers also visited the e-kitchen.

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