Sports Direct at IOI City Mall is zoned according to key sports categories.
SPORTS Direct is on a mission to establish itself as the country’s number one sports retailer and at the moment it’s all about an “upward curve”.
That is the view of Sports Direct Malaysia managing director Paul Gibbons, who said the recent opening of two more superstores at IOI City Mall in Putrajaya and Bangsar Village respectively, underlined their commitment to growing the brand and further investing in the
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