Campaign aims to spread happiness and positivity


  • Metro News
  • Monday, 20 Jan 2020

SMG employees taking part in activities organised by Media Prima for a chance to win prizes. (Right) Vogiatzakis (second from right) taking a photo with (from left) Liang, Lee, Tan and Seo as well as Media Prima group corporate communications department general manager Zasman Asna at Menara Star, Petaling Jaya. — Photos: SAMUEL ONG/The Star

Television personalities and Media Prima Bhd employees were all smiles when they visited Menara Star, Petaling Jaya, to spread cheer for Chinese New Year.

In conjunction with the Year of the Rat, Media Prima introduced its mascot, Shu Lai Bao.

“Reflecting the positive and optimistic Year of the Rat, this year’s theme, ‘CNY Keep Smiling’, aims to spread happiness through smiles, ” said Media Prima Television Networks chief executive officer Johan Ishak.

“Staying positive is one of the main factors of success, which is why it is even more vital to do so despite the hustle and bustle of life.

“Our success should not only be impactful to us but should also benefit the people around us, ” he added.

Home shopping platform CJ Wow Shop host Emerson Liang and three ambassadors of the “8 Smiling Angel” campaign — Orange Tan, Wilson Lee

and Sherlyn Seo — were among those present to help liven up the event.

Employees of Star Media Group Bhd (SMG) snapped photos with the ambassadors and uploaded them to social media with the hashtag #CNYKeepSmiling for a chance to win prizes such as a portable electric juicer and Shu Lai Bao plush toy.

SMG group chief executive officer Andreas Vogiatzakis was also spotted taking part in the activities. — By HANIS SOFEA ZULKIFLI

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