PROPERTY developer Mah Sing Group Bhd continues to enhance the well-being of the surrounding community by organising its annual company-wide corporate social responsibility (CSR) initiatives.
Mah Sing’s workforce comprising senior management team and its employees, as part of M’Power, the group’s volunteer platform, were involved in various community-based activities at five different locations nationwide.
The places were Perumahan Awam (PA) Seri Kelantan in Sentul, Kuala Sungai Buloh River, MS Academy at Wisma Mah Sing in Kuala Lumpur, Penang National Park at Teluk Kampi and Desaru Beach in Johor.
Mah Sing founder and group managing director Tan Sri Leong Hoy Kum said, “As a responsible property developer, it is our aim to perform our social duties by giving back to society through sustainable initiatives that is aimed at enhancing the wellbeing and livelihood of the surrounding community, which is in line with our tagline, ‘Reinvent Spaces. Enhance Life.’
“It is imperative to inculcate and foster a culture that champions the spirit of volunteerism. We are proud to have dedicated employees bringing positive changes to the community.”
“It is our commitment to empower our people towards personal and professional growth through continuous learning while constantly caring for the community and environment.
“This is our second year organising such initiatives and I am delighted to see our employees including the top management coming out to give back to the community.
“Our employees from all three regions — the Klang Valley, Johor and Penang — were involved in this year’s initiatives.”
Perumahan Awam Seri Kelantan is a 2.42ha social housing initiative by the government, located four minutes away from Mah Sing’s recent development in Sentul, M Centura, as well as the Group’s second affordable residential development in the area, M Arisa.
“PA Seri Kelantan consists of three blocks of towers with 17 floors each, totalling some 791 units, ” he added.
Leong together with Mah Sing’s employees participated in several activities at the PA Sri Kelantan in Sentul, Kuala Lumpur, such as refurnishing the futsal court, gotong-royong and conducted community-based activities for children below 12 years old.
This initiative was in partnership with Nippon Paint Malaysia, as the sponsor for the paint which was used to enhance the futsal court together with Surprise Ventures as the organising partner. Also present at the event at PA Seri Kelantan was Batu MP P. Prabakaran.
Sungai Buloh River Cruise is a tourist attraction that operates river cruises around the Sungai Buloh estuary affected by the rubbish and debris flow from downstream Sungai Buloh, which has impacted the community’s source of income.
In partnership with Malaysian Nature Society, M’Power members did various activities to support the river’s recovery process, namely river cleaning on the boats by using hooks and nets to rehabilitate the affected area.
This was done to improve the aesthetic appearances of the jetty to aid the fishing community to attract tourists, allowing a secondary source of income.
Approximately 550kg of rubbish was successfully collected from this initiative.
“Rise Against Hunger Meal Packaging Programme” is a volunteer-based initiative that coordinates the assembly-line packaging of highly nutritious dehydrated meals comprising rice, soy, vegetables and 23 essential vitamins and minerals.
The programme is a part of efforts to create greater awareness among Malaysians about basic daily necessities on food and nutrition.
Mah Sing’s M’Power members successfully packed about 10,000 meals, which is equivalent to 1,670 packets comprising six meals for each packet.
This programme is an indoor project arranged for the benefit of expectant mothers and employees who are vulnerable to outdoor activities; in line with the group’s focus to promote inclusivity to all employees.
The Penang National Park that lies in the northwest of Penang island, spanning across 1,212ha, is maintained by the Forestry Department.
In support of preserving one of Malaysia’s heritage, M’Power members were given the opportunity to enhance the existing facilities for visitors.
Among the activities conducted include installation of new signage, refining the conditions of facilities such as tables and benches by the beach and landscape enhancements.
The activities were carried out to ensure that the 417 flora and 143 fauna species in the park are well preserved, as the Penang National Park is an iconic tourist destination attracting over one million visitors annually.
Desaru Beach is known as a famous tourist destination, driven by its strategic location at the east of Johor Baru.
Dubbed one of the best beaches in Johor, Desaru is glazed with sandy beaches and one of the ideal spots for family-oriented activities with attractions such as Desaru Fruit Farm and Ostrich Wonderland.
Mah Sing’s southern M’Power members spent the day cleaning up the white beaches of Desaru, where approximately 80kg of trash was collected.
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