Prof Mazliham (right) speaking at the launch of the centre. Looking on are (from left) Prof Shahrulniza, Tengku Mahaleel, Dr Hasnita and Dr Fahim.
UNIVERSITI Kuala Lumpur (UniKL) is collaborating with Philip Kotler Impact Inc to set up the UniKL Philip Kotler Centre of Marketing Excellence (UPKCME) at UniKL Business School.
The partnership will provide a platform for UniKL in offering the Master in Business Administration (MBA) and Business Creation, and offering the Kotler Lifetime Awards and Kotler Best Paper Awards.
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