IT WAS an afternoon of celebration at the opening of award-winning Australian brand King Living’s first flagship store in Malaysia.
The three-storey showroom, where each floor is dedicated to different living experiences, is located on Jalan Maarof in Bangsar, Kuala Lumpur.
The event saw guests, including local and international personalities from the art, design and business fraternities, wining and dining while viewing and experiencing with relish the premium contemporary furniture.
To add to the Australian flair, they were treated to delectable Australian fare by Drift Dining Kuala Lumpur.
King Living founder and chairman David King said the new showroom would allow the brand to offer a wider range of products to Malaysians.
“We have received overwhelming support at our show unit in IPC Shopping Centre so this flagship store was an imminent one.
“It is not just a showroom but also a venue poised to provide a whole new experiential encounter for discerning customers who do not want to compromise on style, flexibility, durability and long-lasting personal comfort, ” he said.
King also took guests down memory lane by sharing the brand’s story accompanied by photos and videos, from selling furniture at Paddy’s Markets in Sydney to the brand’s start in 1977 and becoming an award-winning one, particularly known for its sofas.
He also shared King Living’s design philosophy, which is centred on longevity where every sofa is built on the brand’s famously engineered steel frame that comes with a 25-year warranty.
“We are committed to producing furniture that lasts and can stand the test of time. We use the suspension similar to Rolls-Royce and the steel frame holds everything together, ” he explained.
The steel frame also allows for tailored removable covers that can be replaced to suit changing home interior styles while modular designs allow users to shift pieces around in different arrangements as their needs change.
Also present were King Living chief executive officer Anna Carrabs, brand global head Natalie Culina, Asia retail operations head Paul Pudan and ambassador Neale Whitaker, who toasted to the showroom’s opening.
King Living continues to innovate and create, introducing new designs and technologies to offer customers the very best furniture.
The brand’s collection now includes beautifully crafted armchairs, dining tables and chairs, beds and storage units, side tables, outdoor furniture as well as accessories.
For details, visit kingliving.com.my
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