THERE was a huge turnout at the Milo Malaysia Breakfast Day 2019, with participants taking part in various interesting and educational activities that included a 3km run.
Held in Penang for the fifth time, the event organised by Nestle (Malaysia) Berhad at Universiti Sains Malaysia (USM) drew a crowd of close to 10,000 people.
Besides being told on the importance of having a nutritious and balanced breakfast and leading an active lifestyle, the early risers also took part in Zumba, arcade basketball, target football and 3 vs 3 futsal tournament.
Spotted at the finishing line were lovebirds Eason Hung, 32, and Lee Li Chiau, 32, who took part in the run for the fourth time.
“We met each other because of running competitions when we were in secondary school.
“I enjoy being ‘chased after’ by my girlfriend as I can run faster,” Hung, who is a journalist, said jokingly.
Joining them were Lee’s brother Kwong Chee, Lee’s twin sister Li Mey and her husband Laurence Lim.
“I will definitely come back next year!” said Kwong Chee.
Meanwhile, Nestlé Products Sdn Bhd (MILO and Milks Business Unit) executive director Kumaran Nowuram said the event kicked off in Putrajaya last week and Penang was the second stop among six other locations.
“We hope to raise awareness among the public on the importance of eating breakfast.
“Malaysians should understand and appreciate the importance of having breakfast.
“It is important to eat nutritious food and maintain a healthy and active lifestyle,” he told reporters after flagging off the run at USM.
Kumaran said together with packaging company Tetra Pak (Malaysia) Sdn Bhd, Milo also initiated the ‘CAREton Project’ where they used drink packs and recycled them into roofing tiles to build homes for the underprivileged.
To offer wholesome, nutritious breakfasts to as many families in Malaysia, Milo also continues its partnership with Food Aid Foundation.
A portion of the proceeds raised from the fun run will go towards the foundation’s mission to bring healthy breakfast for underprivileged households nationwide.