TO SHARE the joy and happiness of this year’s festive season, The Curve and eCurve invited 32 children from Rainbow Home and Siddarthan Care Centre to spend a memorable day at both malls.
On arriving at The Curve, the children received a warm welcome from Santa Claus who gave out candy to them.
In line with the mall’s decor, themed “The Sweetest Christmas Ever”, there were candy cane decorations everywhere and the children enjoyed a candy-inspired performance by energetic dancers dressed in vibrant colours and candy-themed dresses.
The Curve senior general manager Jazmi Kamarudin said Christmas was a time for compassion and sharing the joyful moment with each other.
“Most importantly it is a time for giving and sharing,” he said.
The outing ended with Jazmi handing out gifts to each of the children followed by a tea party and desserts at Paddington House of Pancakes.
The second part of the celebration took place at eCurve, where the children from Siddarthan Centre Care were treated to the “Spectacular Christmas Circus: French Edition campaign” where the decorations were aimed at making visitors feel like they were in France, with iconic buildings such as the Eiffel Tower and Arc de Triomphe.
There were various types of performers at the French- themed circus that included dancers, a magician, a juggler, and a snake lady who performed a belly dance with her snakes.
The Curve leasing, advertising and promotions assistant general manager Gina Long Ahmad said they wanted to make the children happy.
“There is no greater fulfilment than bringing joy and laughter to those in need.
“We hope the children enjoyed their pre-Christmas outing here with us,” she said.
Each child received a bag full of gifts and dinner at The Manhattan Fish Market after the event.
The Curve and eCurve Christmas campaign runs until Jan 1.