CONVENIENCE store 7-Eleven Malaysia has just launched its latest loyalty programme – Marvel Magnefic Collectible Magnets – which tie in popular characters from the Marvel universe such as Captain America, Thor, Black Widow and many others.
The collection features Marvel characters in the form of magnets with a total of 30 designs. The magnets are available in individual “blind” packs to add an element of fun and surprise for collectors.
From now until Oct 22, customers are rewarded with one programme sticker for every RM5 spent in a single receipt on selected purchases.
Additionally, bonus programme stickers are given when the purchase includes preferred partner products.
A Marvel Magnefico magnet is redeemable for free upon collecting 10 programme stickers.
7-Eleven Malaysia marketing general manager Ronan Lee said, “We are certain that our customers will be happy with the release of Marvel Magnefico magnets.
“This collection is truly one of a kind and would definitely be a hit among fans and avid collectors, especially with its exclusivity as a Marvel-licensed product.
“The colourful and vibrant designs on these magnets are eye-catching and can adorn refrigerators, notice boards or other metal surface.”
Besides collecting these magnets, customers also stand a chance to win three sets of limited-edition Marvel car cushion covers worth RM3,999 each through the Mirror Your Marvel social media contest by submitting a creative photo of themselves with their Marvel Magnefico magnet on Facebook or Instagram.
The contest ends on Oct 29.
With the launch of Marvel Magnefico Collectible Magnets, 7-Eleven Malaysia aspires to continue elevating customers’ shopping experiences.