Streetwear to save tigers

(From left) Lean, Oh, Koh, Lim and WWF-Malaysia marketing, communications and donor relations director Dominic Wong during the launch of the Endangered Edition collection.

WILD tigers in Malaysia are on the brink of extinction and, in a bid to raise awareness on the dwindling number of the big cats, several entities united to launch a streetwear collection.

Tiger Beer and local streetwear brand Pestle & Mortar Clothing (PMC), in collaboration with the World Wide Fund for Nature (WWF), curated the Endangered Edition collection.