PARTICIPANTS of Ipoh Starwalk 2018 can protect their skin from the sun’s ultraviolet radiation that leads to sunburn thanks to EIG Pharma Asia Sdn Bhd.
Clinelle, the brand under EIG Pharma Asia Sdn Bhd, is contributing 5,000 units of its WhitenUp Even Effect (EE) Cream worth RM349,500.
“Ours is a local brand while the products are made in Korea.
“Clinelle’s EE Cream, a tinted moisturiser, delivers 15-in-1 beauty effects that include five make-up benefits and 10 skin care benefits,” EIG Pharma Asia Sdn Bhd Clinelle product executive Lee Jia Er said.
She said the SPF 50PA+++ product was ideal for protection against the sun for up to eight hours .
“As exposure to the sun is unavoidable during outdoor activities, applying this cream can help minimise UV exposure.
“The cream can also be used as a make-up foundation as it provides even coverage. The product is available in two shades – ivory and natural,” she added.
The cream also contains micro-encapsulated Aqua Capsules that provides all-day hydration with an instant cooling effect on application.
Lee said the sponsorship was intended to promote wellness in line with of Ipoh Starwalk’s objective of promoting a healthy lifestyle.
Currently, in its 15th year, Ipoh Starwalk will be flagged off at the Perak Turf Club, the official venue provider, at Jalan Raja DiHilir at 7am on May 6.
The walk is organised by Star Media Group in collaboration with Ipoh City Council, Perak Education Department and Perak Athletic Association.
The official hotel is Weil Hotel.
Platinum sponsor for the event is telecommunications company YES. The gold sponsor is Indomie while the silver sponsors are F&N and Counterpain.
The entry fee is RM13 per person. The public can sign up at The Star’s Ipoh office at No 8-10, Lorong Chung Thye Phin, from 9am to 5pm (Monday to Saturday, except public holidays), or register online at http://sites.thestar.com.my/starwalk.
For details, call 05-253 0402.