KL to host World Halal Week in April

  • Metro News
  • Tuesday, 20 Mar 2018

Thousands of delegates from around the world will gather in Malaysia in April to attend the World Halal Week (WHW) 2018 to discuss and deliberate on the extensive prospects of the halal industry becoming a key contributor to the global economy.

WHW 2018 is led by the Halal Industry Development Corporation (HDC) as the central agency under the Prime Minister’s Department and will be launched by Prime Minister Datuk Seri Mohd Najib Tun Razak.

Themed “Building for the Future”, World Halal Week has become pivotal in steering the growth of the global halal industry.

It is organised by HDC in collaboration with the Malaysia External Trade Development Corporation (Matrade) and Islamic Development Department (Jakim).

WHW 2018 comprises three major components: the World Halal Conference (WHC) 2018 on April 4 and 5 that will be organised by HDC; the Malaysia International Halal Showcase (Mihas) from April 4 to 7 organised by Matrade; and the Malaysia International Halal Assembly (MyHA) from March 26 to April 3 organised by Jakim.

Present at the media announcement were HDC chief executive officer Datuk Seri Jamil Bidin, Matrade chief executive officer Dr Mohd Shahreen Zainoreen Madros, and Jakim Halal Hub Division director Datuk Dr Sirajuddin Suhaimee.

Speaking of the World Halal Conference, Jamil said the event would bring together more than 1,000 delegates from over 50 countries to discuss an underlining theme – “Whither the Next Economy?”

It is an international platform to highlight the areas of Malaysian expertise that seeks to become a global benchmark in the development of the halal industry.

“Industry players of halal products cannot alienate themselves from what is rapidly happening around us – they must adapt, because the technology applies to everyone now and our role at HDC is to nurture and develop these companies to be ready for the global revolution,” said Jamil.

“It is no longer a question of whether we are ready or not – we have no choice but to be ready!

“Companies must evolve to incorporate these new technologies into their business, deciding how they can use all the tools at their disposal today to develop their business, reduce cost, achieve higher revenue and increase productivity.”

The 10th WHC 2018 will focus on five panel discussions namely on Game Changer: Economy Revolution; Emerging Trends of Global Economy & Implications to Malaysia’s Halal Industry; the Internationalisation of Islamic Economy: Global Integration & Strategic Collaboration; Halal & Science; and the Digital Economy: Managing the Brand.

On Mihas 2018, Dr Mohd Shahreen said the four-day event would be held at the Malaysia International Trade and Exhibition Centre (Mitec).

Dubbed as the world’s largest halal expo, last year’s event drew more than 22,000 trade visitors, attracted 576 companies from 33 countries, and successfully negotiated a trade value of more than RM1bil.

This year Mihas will be even larger, with visitors expected to increase by 10% to 15%, and with more than 1,000 exhibition booths.

Meanwhile, Dr Sirajuddin said more than 900 participants from at least 42 countries were expected to attend the Malaysia International Halal Assembly (MyHA).

The assembly will comprise the Halal Professional Board course, International Halal Capacity Development Programme, Halal Certification Bodies Convention and the International Halal Authority Board General Assembly.

To emphasise on Halal Malaysia’s performance, Jamil said the country’s total halal export value in 2017 amounted to RM43.39bil, increasing RM1.2bil from the previous year.

The food and beverage industry continued to account for the largest export value at RM20.1bil, followed by halal ingredients at RM15.7bil, palm oil derivatives at RM3.6bil and cosmetics and personal care products at RM2.9bil.

The top 10 importers of Malaysia’s halal products were led by Singapore (RM4.9bil); China (4.8bil); Japan (RM2.8bil); the United States (RM2.7bil); Indonesia (RM2.2bil); the Netherlands (RM2bil); Thailand (RM1.7bil); Australia (RM1.5bil); India (RM1.4bil); and South Korea (RM1.3bil).

Jamil said multinational companies continued to dominate Malaysia’s halal export market, accounting for RM38bil worth of exported products. Malaysian small and medium enterprises generated RM3.8bil worth of exported halal products while RM1.5bil was contributed by small industries.

“Globally, there is a rapidly growing interest in halal products and the halal industry in general as countries begin to realise the potential of the industry and just how much it can contribute to their respective economies,” said Jamil.

“It is also ironic that with a global Muslim population of more than 1.8 billion, much of the interest in developing halal products and the halal industry seem to come from non-Muslim countries, with the exception of Malaysia, whereas the majority of Muslim countries appear to be the biggest consumer and not producer of halal products.”

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