PROPERTY developer and education service provider Paramount has come in to sponsor The Star’s Newspaper-in-Education (NiE) pullouts for schools.
Paramount Property chief executive officer Beh Chun Chong said the effort was in line with the group’s vision to enrich communities for a better world.
“With our two core businesses — Paramount Property and Paramount Education — we have been deeply involved in cultivating knowledge that will change the lives of young people when they enter the workforce.
“With our interest in the education field, we are happy to sponsor The Star’s NiE programme.
“It is a way for students to gain knowledge through a trusted and reliable channel,” he said.
He was speaking after handing over a RM10,000 mock cheque to Star Media Group audience management senior manager (north) Oun Sui Leng at the Seberang Prai Municipal Council headquarters in Bandar Perda in Penang recently.
Published every Wednesday, the NiE pullout contains ready-made lesson plans for teachers to conduct English language newspaper activities in the classroom.
The syllabus-based pullout is divided into elementary, intermediate and advanced levels to suit the needs of learners with different proficiency levels.
Earlier, Beh also announced the group’s sponsored Paramount Property Interstate 160/80km cycling event on Sunday.
Organised by G Club Penang Cyclists, the event will draw more than 1,000 riders at Design Village Outlet Mall in Batu Kawan.
“They will pass through villages, trunk roads and also Kuala Kurau’s old town in Perak.”
The ride will be divided into two categories, namely 160km and 80km.
The club’s chairman Datuk Dr Lim Seh Guan said there would be 20 superbike marshals leading the cyclists and 12 sweeper trucks to pick up slow riders.
“This will ensure safety and no cyclist will be left behind.
“We urge all participants to comply with the event rules,” he said.
Registration for the cycling event is closed.
Registered participants may collect their goodie bags at Paramount Utropolis Sales Gallery at Design Village Outlet Mall from 11am to 6pm on Saturday.