Fast food chain brings Chinese New Year cheer to old folk at 81 homes

McDonald’s Malaysia senior operations director Felina Lim (left) spending time with a resident of Rumah Sejahtera Seri Kembangan in Seri Kembangan, Selangor.

MCDONALD’S Malaysia marked Chinese New Year by spending time with underprivileged residents of selected homes as part of its “True Meaning of Prosperity” campaign.

Since Jan 11, McDonald’s employees representing 267 restaurants have visited 81 old folk’s homes to bring cheer and happiness to the residents.

The campaign also saw an overwhelming participation of volunteers from the public.

McDonald’s Malaysia managing director and local operating partner Azmir Jaafar said McDonald’s believed the personal attention by the volunteers and employees was the true meaning of prosperity.

“In the true spirit of Chinese New Year, prosperity need not solely mean material wealth as there are things that are priceless.

“These include the joy that we experience in life such as when we spend quality time with our friends and family,” he said.

Azmir said the visits were not just another annual affair, but a mission aimed at instilling care and togetherness among its employees and the society.

“It is also one of McDonald’s ways of showing respect and appreciation to the elderly.

“This campaign is in line with McDonald’s core value of giving back to the communities where it operates,” he added.

During the visits, employees and volunteers spent time with the residents of the homes, chatting and having meals together.

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