CHARITABLE causes received a welcome boost as the Penang Fashion Week 2017 in Gurney Paragon Mall culminated on a philanthropic note.
The gala closing ceremony, which capped off seven days of glamorous runway shows, raised RM20,500 for the underprivileged and needy.
Of the total, RM10,500 went to the Pertubuhan Wanita Mutiara, an organisation comprising the wives of Penang's elected representatives and women elected representatives, for its community service projects.
A special runway show by Penang’s female elites, donning outfits from Kate Spade New York, closing the event to raise money for the Guang Ming Charity Fund
This sum came from the live auction of a stunning, limited edition teal blue Hatha gown from UK-based designer Tanya Steven's AHNDE label.
Made with Shantung silk and embellished with hand-sewn embroidery of beads and organza ribbons, it was from her Spring/Summer 2017 collection.
The range was paraded in a catwalk session which opened with a dance number incorporating Latin, African and ballet elements by Euphoria Penang.
“We went for dramatic and flowy silhouettes. The emphasis was on intense colours and movement,” Tanya said of the range, inspired by Mexican actress Maria Felix.
The Malaysian-born designer said every collection they introduced had a charitable aspect, with pieces donated for auction.
“It's our way of giving back,” she said.
Models parading gorgeous dresses from UK-based designer Tanya Stevens AHNDE label during the Penang Fashion Week 2017 Closing Ceremony at Gurney Paragon Mall. Starpic by : LIM BENG TATT/ The Star
The remaining RM10,000 went to the Guang Ming Charity Fund, which supports a variety of deserving causes ranging from education to medical needs.
It came from 10 local ladies who donated RM1,000 each. They also took to the stage to parade outfits from Kate Spade New York in a special fashion show.
The night also featured the latest seasonal collections from international brands Tumi and La Martina, which come under the Valiram Group in Malaysia.
Jet-setters among the crowd would have loved American brand Tumi's Spring 2017 range of luggage, bags, backpacks, wallets, satchels and accessories.
Models parading classy pieces from renowned brands La Martina and Tumi.The neutral tones and subdued prints in the Men's Collection were contrasted by the youthful pops of colour and playful prints on the Women's Collection.
There was also a Travel Collection inspired by Havana, with a vibrant colour palette and bold prints representing the Cuban capital's lively mix of past and present.
La Martina, a polo lifestyle label founded in Argentina, unveiled clothing and accessories inspired by Mediterranean cruising, with design motifs that imagined a ‘journey’ of calling at destinations such as Barcelona, Capri, St. Tropez and Santorini.
Hunza Group executive director Khor Tze Ming thanked all who contributed generously to the worthy causes, as well as all the partners and crew who helped make the event’s third edition, a resounding success.
“It had been six months in the making. After a total of 27 runway shows, we have come to the end. I hope you loved every moment of it.
“The Fashion Week has seen impressive growth. Stores are enjoying more sales, and we’ve had more attendees, shoppers and partners coming on board,” she added.
“This is a milestone for the Malaysian fashion industry. With international brands and designers getting together for a purposeful exchange, it can only make Penang's retail scene more dynamic in the long term,” Khor said in her speech.
Models parading gorgeous dresses from UK-based designer Tanya Stevens
State Tourism Development Committee chairman Danny Law also heaped praises on the homegrown designers who participated, as well as the event, for raising Penang's profile internationally.
“This is a great platform for designers and brands to maximise their exposure and reach.
“It has undeniably made us a rising destination for fashion, alongside culture, heritage and food,” he said.
The stunning teal blue Hatha gown that was auctioned off for RM10,500 to benefit Pertubuhan Wanita Mutiara.
Event partners include Lush Aesthetics, Cathay Pacific, Cathay Dragon, Mercedes-Benz, The Northam All Suites Hotel Penang, T+ Hotel Macallum, G Hotels Gurney and Kelawai, Four Points by Sheraton Penang and Firefly.
Also involved were Sephora, Marc Jacobs Beauty, Kat Von D, Blonde & Brunette, Schwarzkopf Professional, SunSeekers Photography Society of Penang, Guang Ming Daily, Backstage Professional, L'Officiel, Men's Folio, Floralsense Creation, Magnum and Tealive.
The Star is the media partner. Also, mark your calendars for April 21 to 29 next year, as the Penang Fashion Week will return for its fourth edition.