New ‘Kad Ceria’ offers discounts on selected products at 471 partner stores

Tengku Adnan (second from left) at the launch of Kad Ceria.

THE Federal Territories Ministry launched its rebranded Kad Ceria for consumers to purchase essential goods and services at discounted prices.

Previously known as Kad Komuniti Ceria under the Kad Ceria Programme, the card is aimed at helping those living in the Federal Territories, especially those in the low and medium income group, cope with the rising cost of living.

With the card upgrade, consumers will enjoy immediate discounts of up to 70% on selected products offered by over 471 trade partner stores as well as discounts on rental facilities owned by Kuala Lum-pur City Hall, Putrajaya Corpora-tion and Labuan Corporation.

Besides that, the card also acts as an e-wallet for a cashless shopping experience at KK Mart stores.

Kad Ceria’s participating trade partners will also enjoy benefits such as Business Premises Licence renewal discount of up to 10%, Hawker Licence discount of 50%, access to more than 1.3 million Kad Ceria users and other ongoing promotions.

More importantly, all trade partners’ participation and businesses are recognised by the government.

Currently, 221 companies have collaborated with Kad Ceria by offering discounts for food, goods, restaurants, clinics, schools, hotels, tuition centres, childcare centres, bookstores and telecommunications.

The trade partners include Mydin, KK Mart, Hari-Hari apparels, KLCC Food Truck, Digital Mall, Kenny Rogers restaurants and Restoran Rasa Utara.

As a token of appreciation and support, Mydin, the programme’s first trade partner, and KK Mart gave out vouchers worth RM100 and Kad Ceria with a reload value worth RM100 respectively to 13 parliament representatives.

The programme will look into increasing the number of participating trade partners and improving the benefits of the card from time to time.

To be eligible for a free Kad Ceria, applicants must be Malaysian born and/or is currently residing in the Federal Territories, aged 18 and above.

Upon receiving the card, users will also receive a booklet containing a list of participating trade partners for easy browsing.

Through this programme, the FT Ministry hopes to reduce the financial burden of the Federal Territories folks and hopes users will plan their expenses wisely.

The initiative is supported by Kuala Lumpur City Hall, Labuan Corporation, Putrajaya Corporation and Kampong Baru Development Corporation. For details, visit


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