FOR those who think the arts can never be a business, MyPerintis (Malaysia Trailblazers Association) says it is time to change the perception.
Through “Untie De Knot” (UDK), MyPerintis and its business arm, MySchool of Life, created a programme to bridge the gap between corporate entrepreneurs with business acumen, but lack creative ideas, and the immense talents who do not have a platform to express their creativity.
Many are unaware or do not have access to the platforms to showcase their talents, said MyPerintis special projects lead Ashikin Muhiyiddin at UDK in Black Box Publika.
“They can do things, but imagine if we have access to all the partisans, everything combined together. Together, we can do so much more.”
“Many do not know how to value their talents. Do not settle for less,” she said in her speech at UDK, where most of the attendees were university students.
The creative people should not only use their right brain, but connect it to their left brain as well, said MyCreative chief executive officer Johan Ishak, who was previously an accountant before entering the arts industry.
“Even if you are unable to do that, you can start connecting your right brain with someone else’s brain, which is to partner with others from various backgrounds,” Johan advised the attendees in the forum discussion, titled Creative Citizen forum moderated by The Daily Seni editor Zim Ahmadi.
Insights on their struggles in the creative industry and ways to change their parents’ perception toward their pursuit in the industry were discussed with other panellists, including Sisi Seni Production managing director Mustaqim Mohamed Playground Productions and Playground Productions co-founder Tuan Tapai Faizal.
“There is no shame in switching careers,” said Tapai, who was in the telecommunication industry before pursuing his passion of becoming a producer.
The audience also got to enjoy a Wushu performance by the Legend of Dong Wu, a beatbox performance by ABeatC, an interactive theatre by Projek BB, and a poetry and visual art performance by Kashvini and The Tabla Riots.
MyPerintis founder Datuk Lawrence Low said the event was to create awareness that the creative industry is also a good option for jobs.
“It can be a business, where there are a lot of opportunities. We want them to know that there are a lot of good guys, be it the government or NGOs, to support them,” said Low.
MyPerintis is a non-governmental organisation that promotes Youth Empowerment, with its core focus in education, employability and entrepreneurship.
It seeks to work with national leaders, industry experts and public figures to provide a platform to prepare and shape youths into becoming responsible, considerate and confident trailblazers.
MySchool of Life focuses on promoting purposeful lifestyles such as professional fitness, emotional wellness and societal connections.