(From second left) DBKL Executive Director (Management) Datuk Abdul Samad Lope Pihie, KL Tourism Bureau Advisory Board Member Datuk Seri Tunku Iskandar Tunku Abdullah, Amin Nordin, Pemandu Director (NKEA Tourism & SRI - Competition, Standard & Liberalisation) Dr Sarinder Kumari and Tourism Malaysia director-general Datuk Seri Mirza Mohamad Taiyab at the launch.
TO help position the capital as a destination of choice, mayor Datuk Seri Mohd Amin Nordin has launched a new brand identity for the city: “Kuala Lumpur: exciting. surprising. enticing. A City of Contrasts & Diversity.”
Amin Nordin said the new branding was a summation of the city’s key attributes and leveraged on its diverse attractions contrasted with Kuala Lumpur’s many old and new charms.
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