“The Parenthood” London Street Family Park in Malaysia has opened its doors to the public.
Located on the second floor of Sunway Putra Mall, Kuala Lumpur, it provides modern-day parenting amenities, services, products and enriching experiences.
Visitors are met with familiar architecture as they step into the place – Big Ben, the red London Bus, British flags, red post boxes and quaint shops nestled along yellow-marked tar roads against the backdrop of the English castle.
Its chief executive officer Leroy Lee said The Parenthood is the first-of-its-kind family park offering parents and their children an avenue to learn, play and enrich, all under one roof.
The indoor park provides an interactive quality bonding and progressive learning platform between parents and babies, toddlers and children under 12 years old.
Its My Kingdom playground offers treasure hunt games, flying fox, spider tower, transparent spiral slide, ball pit tunnels and play bridges.
Parents can also shop here for babies and children products and enjoy pampering services such as manicure and massage.
They can dine at the café which has two big TV screens showing the playground area.
The family park comprises four major components, which are the Relaxation and Leisure Family fitness room, Beauty Secret Studio, Educational and Play, and the Mini Mall comprising 33 retailers.
The establishment of The Parenthood mirrors a social condition and need for better parent-child bonding.
Clinical psychotherapist and Asian Parenting Academy principal Ko Teik Yen said many parents don’t have adequate time between strengthening family bonds and having personal breathing space and self-care.
“In tending to their children’s hectic routines, parents neglect themselves to the point of being emotionally overwhelmed. Some parents resort to sending their children for classes and camps.
“As a result, bonding is compromised, leading to poor family relationships where children grow up lack of guidance, are rebellious or withdrawn, and with impaired emotional and social development, often end up spending too much time on the Internet or joining peers with negative influences.
“Unlike the past where safety and community support are near at hand and easily accessible, modern parents are increasingly isolated and often struggle between work, house chores as well as raising children, all on their own.
“Societies and organisations have the role to provide ‘family-friendly’ places and opportunities for parent-child bonding to take place naturally.
“Many studies have demonstrated the importance of providing a secure attachment and the emotional bond that a child develops with his or her parents, that they give a greater impact on the child’s learning and development than previously thought,” said Ko.
A 2014 study of 243 people found that children who received sensitive care-giving in their first three years not only did better in academic tests in childhood, but had healthier relationships and greater academic attainment in their 30s.
For details on The Parenthood London Street Family Park, visit http://theparenthood.com.my/