1 Located in Jalan Bukit Bintang, the art installation depicts the word LOVE and a mother’s gesture of protection towards her child.2 The specially designed ProtectTrueLove love locks attached to the art installation symbolises the public’s feelings towards their loved ones.
ZURICH Insurance (M) Bhd (ZIMB) has launched its second brand drive under the #ProtectTrueLove initiative to emphasise the importance of protecting loved ones.
In line with its global communication platform of creating an emotional bond with its customers, employees, shareholders and its communities, ZIMB has set up a #ProtectTrueLove structure in the heart of the Golden Triangle for display until February.
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