Sweet and safe substitute


New sugar: (From left) South East Asia Roquette technical support manager Dr Justin Park, Kordel’s Malaysia senior product executive Joyce Chung and Swee at the launch.

THERE’S no denying that our relationship with sugar is one that is of love and hate.

With it, we get our favourite scrumptious desserts and delicious comfort food, followed closely by the guilt and the inevitable extra inches that adds to our waistline.

However, without it, or at a low amount, we get the unexplained fatigue, lightheadedness and the constant craving for something sweet.

Furthermore, it is commonly known that eating a lot of sweets places children at a high risk in terms of dental health, obesity and hyperactivity.

Now, wouldn’t it be great if we could enjoy sweet delicious food and keep our sweet cravings satisfied with no worries and zero guilt?

Recognising the problem, health food supplier Kordel’s brings in “new sugar” Sweetsanté to Malaysian homes for the first time.

Half in calories with a low glycemic index (GI), Sweetsanté is the solution to our otherwise never-ending dilemma.

Food with low GI simply means that glucose from the food is broken down and absorbed more slowly into the bloodstream, resulting in a steady rise in blood sugar and insulin levels.

This allows us to have a steady supply of sustained energy minus the typical sugar spike and craving thereafter.

Made from cereals or wheat/maize, Sweetsanté is the first substitute for sugar that is safe and available to the urban masses.

Manufactured by Roquette, one of the world’s most advanced producers of starch and starch derivatives, Sweetsanté is a French discovery that contains maltitol ­— a substitute for sugar that comprises 75% to 90% of the sweetness of sucrose and nearly identical properties, except for browning.

Even diabetes patients can now enjoy sweet and scrumptious food without any fear when eating meals prepared with Sweetsanté.

“Sweetsanté is such a welcomed ingredient in the kitchen because it tastes just like sugar and safe for the entire family,” claimed Cambert (M) Sdn Bhd general manager Swee Lin Ho at the recent product launch.

Cambert (M) Sdn Bhd is the company behind Kordel’s Malaysia.

Easy to use, Sweetsanté replaces sugar 1:1 and can be used in any recipe.

“Mothers need not fear of the side effects of sugar when baking goodies or cooking sumptuous meals for their children,” said Kordel’s Malaysia senior product executive Joyce Chung.

Available in all leading pharmacies, Sweetsanté comes in two types of granulated sugar, regular and superfine.

Sweetsanté is packed in sachets for beverages and in bottles for cooking; while Superfine Sweetsanté is packed in aluminium foil.

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