ABOUT 200 China nationals received a truly Malaysian start to their trip to Malaysia by sampling one of the country’s most popular fruit - the durian.
Under Tourism Malaysia’s ‘Make It Malaysia 2015 — China Market’ programme, guests began their journey in Selangor by sampling a motley of local durian including Musang King, D24 and XO variants at Donald’s Durian in SS2/24, Petaling Jaya.
Programme participants, comprising travel agents and media personnel from 13 cities in China, visited the country from March 7 to yesterday.
The Makan Durian session, hosted by Tourism Selangor and the Petaling Jaya City Council (MBPJ), was among the many activities enjoyed by the participants.
Donald’s Durian owner Cynthia Teh said the participants were lucky as it was nearing the end of the durian season, with less harvests produced.
“We allocated between 350 and 400 kilograms of durian for them,” said Teh, adding that she had requested the orchard to reserve as many durian as it could.
She estimated that the fruits served to participants were worth more than RM10,000.
Tourism Malaysia Guangzhou director Michael Tay said the objective of the event included reviving the China market as a result of continuous negative reports on Malaysia by the domestic and international media following air mishaps involving our local airlines last year.
Other objectives included reassuring the local travel trade on Malaysia’s commitment to the promotion of the destination; to highlight other saleable attractions in Malaysia, apart from the usual itineraries planned for the China market and to allow participants to network with members of the Malaysian travel industry handling the China market.
Tay added that participants came from cities that have air connections with Malaysia.
“We will also have a grand gala in Genting where participants will showcase their presentations on their trip here,” he said, adding that they stood to win good prizes from their photos and videos.
Tourism Selangor general manager Noorul Ashikin Mohd Din said among the places that the participants visited while in Selangor were Batu Caves, Kuala Selangor, and Sekinchan.
“We want to introduce the participants to places where they can eat durian in Selangor, and SS2 is a popular place to do so,” she said.