KL Sogo has launched a flood relief campaign to help those affected in the east coast of the peninsula.
Among the items contributed were dry and canned food as well as daily necessities such as sanitary products, sleeping bags, disposable utensils, mineral water and blankets.
The items, were handed over to non-governmental organisation Oscar Mission to be delivered to flood victims in the east coast.
Those who wish to contribute to flood relief efforts can go to the donation collection counter at the main entrance of KL Sogo.
The flood relief campaign team was in Pahang recently to deliver supplies to those in need.
A total of 12 KL Sogo staff, together with eight Malaysian 4WD vehicles, were involved in the campaign.
The supplies were then transferred into boats for distribution.
They visited six areas, namely Kampung Bintang, Kampung Paya Pulai, Chenor, Kampung Machang Gelap, Bukit Keray and SK Chenor.