The business of fashion weeks


Natural pairing: A visual from a previous fashion shoot by Stylo International and Mercedes-Benz Malaysia showing the link between fashion and Mercedes-Benz.

After dominating the F1 social scene for seven years, the fashion forward partnership between Mercedes-Benz and Stylo has evolved into the Mercedes-Benz Stylo Fashion Grand Prix (March 24 to 29) and a trade fashion event, the Mercedes-Benz Stylo Asia Fashion Week (November 2014).

COUTURE and cars are a match hand sewn in heaven. The heady cocktail of fast cars and fabulous fashion provides just what the F1 needs; a series of shows and after-parties where KL’s rich, famous and beautiful can glam it up in eye-catching fashion before cooling it off in Sepang’s luxurious Paddocks for the race weekend.

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Lifestyle , stylo , mercedes-benz , fashion week , f1 , fashion

   

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