'Conscious travel', the new trend among sustainable tourism adventurers


  • Europe
  • Saturday, 19 Oct 2019

Contiki Holidays is offering a tour, led by a Syrian refugee, that takes folks to places of historical significance in Berlin. — Contiki

It’s all about being “woke” in travel nowadays, and youth-focused Contiki Holidays has four new “conscious travel” packages for Europe 2020. As part of these tours, travellers aged from 18 to 35 will gain fresh perspectives on sustainable tourism while giving back to the communities they visit.

The company, in a statement, says it wants to deliver on the “growing trend for conscious and ethical travel among Gen-Z travellers”. This includes: a street art tour by Lisbon residents in Portugal; a guide through Covent Garden by vulnerably-housed citizens of London, England; a tour of Berlin, Germany by Syrian refugees; and the chance to partake in a reforestation programme in Iceland’s Haukadalur valley.

Contiki Holidays is a member of The Travel Corporation, which owns Trafalgar.

Trafalgar recently also announced a Columbia Rediscovered experience, which offers tourists a look at the verdant wonderland of South America. The 13-day trip includes a sustainability initiative through a cultural encounter with local indigenous people, plus a chance to meet one of the country’s leading anthropologists, Dr Santiago Giraldo.

Trafalgar’s parent company, nonprofit foundation TreadRight, is providing direct support to Dr Giraldo’s work with the ProSierra Nevada Santa Marta Foundation.

With regards to your safety, Tourism Minister Julian Guerrero promises that the country has “changed dramatically”. He says, “The negative perception of Colombia is mostly regarding what happened three decades ago. The continuous growth in tourism for the past 15 years in double digits will hopefully reassure anyone considering to visit that Colombia is now a top destination.”

Colombia was once considered one of the most dangerous countries in the world, with its reputation for drug wars and kidnappings. But it’s now one of the trendy new destinations and a current favourite among adventurers. For details, visit contiki.com/europe or trafalgar.com.

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