The picturesque town of Berguen/Bravuogn has banned tourists from taking photos in a cheeky marketing ploy. Photo: AFP
A Swiss town has passed a new bylaw banning tourists from taking selfies, Instagram pics and photos in general in a cheeky marketing ploy that claims the ban is for everyone’s own good.
In the picturesque town of Berguen/Bravuogn, which is situated about an hour away from St Moritz, visitors who dare to pull out their camera or smartphone to snap photos of the quaint alpine village, mountain peaks and verdant valley floor, face fines of CHF5 (RM22), for violating the new law.
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