There’s probably no bigger Bollywood star than Shah Rukh Khan. And if you can link his name to your brand, imagine the possibilities. Imagine also the possibilities if a destination were to tap into his legions of fans worldwide.
Imagine no more, for Dubai’s Tourism and Commerce Marketing Department has actually done so. They have signed “King Khan” for a series of promotional short films, where his fans get to see Dubai through the megastar’s eyes.
Already a subscriber? Log in.
Limited time offer:
Just RM5 per month.
Cancel anytime. No ads. Auto-renewal. Unlimited access to the web and app. Personalised features. Members rewards.
Follow us on our official WhatsApp channel for breaking news alerts and key updates!