Style-conscious Gen Zs travel to Seoul for 'personal colour analysis' service

Due to the demand beyond Seoul, personal colour analysis studios are sprouting up around the world, like Seklab in New York. Photo: Seklab

Angie Xue had always wanted to travel to Japan and South Korea, so when she saw that US$600 (approximately RM2,733) round-trip flights were available from California, she booked one immediately.

"It was now or never,” she recalls via phone.