Makeup sponge brand Beautyblender introduces heat-activated technology


By AGENCY

The new Beautyblender makeup sponge reminds users not to forget the crucial first step of wetting the tool before makeup application, featuring a heat-activated technology to change colour when held under hot or cold water, changing from lilac to light blue. -- AFP Relaxnews

Get the new year off to a wonderful start, with these recent beauty launches.

The iconic Beautyblender makeup sponge has upped its game for 2020, following the recent launch of its new "Beautyblender Wave", a reiterated version of its famous egg-shaped sponge that reminds users not to forget the crucial first step of wetting the tool before makeup application. The Wave features heat-activated technology to change colour when held under hot or cold water, changing from lilac to light blue. The sponge is embossed with the words "Wet Me" as an extra reminder.

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