Blondes might have more fun, but silver is officially the most fashionable hair colour, according to L'Oréal Paris and Vogue. The cosmetics giant and the fashion authority have declared silver as the "2019 Hair Colour Of The Year", following extensive analysis of hair colour trends and search data pulled from the catwalks, social media and city streets all over the world.
"Not only has silver hair been a top colour trend on the runways and it is the 'it' colour for women of all ages, we love what the colour stands for – it symbolises charisma, ethereal energy, power, focus and it is beyond chic," said Orrea Light, vice president of L'Oreal Global Marketing Product Development and Beauty Innovation, in a statement.