Innai Red’s cheongsams are inspired by old Penang


  • Style
  • Sunday, 09 Dec 2018

The collection consists of 14 designs interpreted through a modern approach.

Malaysian fashion label Innai Red draws from Penang’s heritage for its latest designs. Recently released, the collection of cheongsams (and qipaos) embodies effortless elegance and understated grace.

“With their dainty handbags in tow, they go about their business rushing through the colonial streets of the city infused with Peranakan aesthetics and influences,” Innai Red states, regarding the beautiful Penang ladies of old.

The collection consists of 14 designs interpreted through a modern approach. It offers strong cuts and patterns intertwined with the delicateness of details and adornments.

Different pieces are designed in variety of lengths in sleeves and hemlines, again to offer style and practical versatility. Each piece is uniquely completed with handmade Chinese buttons – an ode to tradition but in a glamorous way.

Innai Red’s signature ruffles, beadworks, peekaboo sheer organza and peplum details make an appearance, executed masterfully to respect the traditional silhouette while showcasing modern relevance.

Fabrics used are selected to compliment the designs in a luxurious way. Brocade, taffeta, charmeuse silk, organza, french lace and embroidered tulle are used for full looks or details to the pieces.

Printed fabrics and laces that adorn selected pieces gives them a current feel. Colours offered in the collection varies ranging from pastels to bold hues and from fiery red to the calm elegance of sky blue.

The variety of colours allows the wearer to not only compliment her personal look and style but also to satisfy the needs of a colour coordinated theme as they plan the looks for the family.

With prices ranging from RM2,500 to RM3,200, the collection is available for pre-order until Jan 15 next year. Purchases can be collected before the 2019 Lunar New Year begins.


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