Britain’s middle-aged men would rather switch their Ferraris for expensive bikes.
Once a niche sport, cycling has become so popular in Britain that it has spawned a new breed of fans who would rather buy a bike than a Ferrari and who confront their expanding waistlines by taking to the open road. These “middle-aged men in lycra” or MAMILs, as the tribe has unflatteringly been dubbed, will be out in force as the Tour de France begins in the northern English country of Yorkshire, many of them wearing day-glo outfits and tight shorts.