Kyomo has become incredibly popular off the back of its wagyu yakiniku experience. — Kyomo
After Japanese F&B entrepreneur Kota Furuya opened his first restaurant – a Japanese yakitori eatery called Itsumo in Kuala Lumpur – 10 years ago, he realised there was still plenty of potential in the Malaysian market.
“Every time I go back to Japan, I enjoy yakiniku. Japanese people eat yakiniku at least once or twice a month. It’s like how everybody in Malaysia likes to eat nasi lemak. In Japan, for any celebration or meeting with friends, everyone wants to eat yakiniku.
