What Happened To The 1.4 Trillion Photos Taken In 2020?


Photobook encourages turning photos into something more powerful and memorable.

In the year 2020, we have witnessed the rise and glory of digital photos.

Ever since the technology of expensive bulky professional cameras have been fitted into our daily device, mobile phones are making us use up all the space of our digital gallery.

According to Mylio*, we are the contributing factor that led to 2020 having 1.4 trillion photos – of our meals, pets or quirky fun moments shared with friends and family.

Now, what happens to those trillion photos?

While a couple of picture might have gathered likes on social media, the rest of the images are probably tucked away in a cloud folder somewhere, never seeing the light of day again.

And chances are, you’ll probably never see 99% of those photos again in the foreseeable future.

As we live in an era where we let our cameras “eat before us” or capture breath-taking scenes via the lens first, we are simply unable to truly enjoy the sight, smell and sensation ourselves.

Since we spend so much time getting the best shots, all these efforts should surely be turned into precious memories that can last for generations and serve as a simple reminder of how grateful we should be.

Special memories over quick snaps

Before the global pandemic, we were able to travel the world anytime.

Now that this is out the window, we yearn and appreciate it even more when it’s not accessible to us.

The same goes for our lives and if it goes undocumented or strewn across random clouds, how can we reminisce the good ol’ days like how our grandparents did with us?

This is why Photobook's mission is to enable everyone to turn photos into something more powerful and memorable.

Rather than letting these photos be forgotten or remain as a simple snap on social media, you can transform these real life moments into your own kind of storybook, journal, memoir or happy travel reminders around the home through print.

Established in 2005, Photobook is truly a Malaysian brand that has gone global and is also the largest e-commerce brand in South-East Asia that specialises in personalised printed offerings like photobooks, home decor, canvas prints, stationery, cards, calendars, photo prints and even personalised gifts from favourite brands like Royal Selangor, Ty toys, Faber Castell, Poplook, Wanderlust+Co, Thermos and many more.

Gifting it good

With the upcoming season of gifting, making things special is where Photobook excels.

Making special gifts with the thousands of photos that are in our gallery to make personalised mugs, insta prints or even an apron trumps store-bought chocolate, flowers or gadgets any day.

What we don’t realise is that when we personalise our things, it makes them ours and ours only.

Now think about making a gift for your special someone and just by adding their name or a memorable photo, it speaks volumes without saying much.

Gifts for your family

When it comes to gifts for your family, Photobook can help you design and create the perfect gift.

Turn those moments spent together into a cosy warm photo blanket, a story photobook or even jigsaw puzzles of your last gathering together.

Gifts for your friends

Sometimes, it can be difficult to find the right gift for your friends.

To make things easier for you, you may personalise special gifts for your friends that will match their individual personality.

Whether it’s a jacket for Adam, playing cards for Jimmy the joker or adorn Lily’s neck with an engraved necklace from her favourite brand, the sky’s the limit with Photobook.

Gifts for kids

For the younger ones, having their names proudly displayed on their toy, water bottle or T-shirt is the epitome of happiness. In a way, it also gives them a sense of ownership over your unforgettable gifts.

In making things more fun, Photobook has a long term strategic partnership with Disney to offer a wide range of personalisable products featuring beloved Disney characters like Frozen, Tsum Tsum, Captain America, Spider-Man, Ironman, Star Wars characters and all girls’ favourite – Disney Princesses.

With this you can personalise your gifts and they will be delivered to wherever you want in seven working days.

To date, Photobook has expanded to offer over 1,000 unique products site-wide and is shipping to over 100 countries worldwide.

With the season of gifting just around the corner, there is a lot more you can explore within Photobook.

For more information, visit www.photobook.com.my or download the mobile app today. Freebies are also available for new customers and its year-end sale is now on until Dec 31 with discounts up to 65%.

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Digitorial , Branded , Photobook , Gifts , Presents , Photos , Memories

   

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