Mayhem in Singapore: Hello Kitty fans crash McDonald's website


  • Living
  • Friday, 25 Apr 2014

Singaporeans raged on the Internet when frantic attempts to buy limited edition Hello Kitty toys from McDonald’s website failed after servers crashed, in the latest frenzy over the Japanese cat to hit the Lion City.

The fast-food giant was forced to suspend online sales of the plush toys 80 minutes after their launch on April 23, resuming only hours later to the chagrin of die-hard collectors.

The Hello Kitty Bubbly World Collector’s Set – comprising six versions of the mouthless kitten dressed as different animal characters – are making their global debut in Singapore and have been released to mark the 40th anniversary of the iconic character.

The animal characters featured in new collector's set – Pompompurin, Osaru No Monkichi, My Melody, Kerokerokeroppi, Bad Badtz-Maru and Tuxedo Sam – are part of Hello Kitty's parent company Sanrio Inc's roster of characters.

Cat Crasher: Above is a screen capture of the McDonald's Singapore website homepage, which crashed after the dolls went on sale Wednesday. It's back to normal now. Below is the collector's set in its entirety, which in addition to the dolls includes a certificate of authenticity and individual boxed packaging costing SG$80 (RM208).

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