Personalised children’s books sees bright future


By AGENCY

The publishers of these personalised books will be using technology to produce ‘technically ambitious’ books for children. — AFP

Lost My Name, a London-based publishing start-up that uses algorithms to create personalised children's books, has just secured funding from Google Ventures, signifying the great potential of high-tech tales for kids.

The first project by Lost My Name is the personalised picture book The Little Boy/Girl Who Lost His/Her Name which, according to the company, has sold 600,000 copies in 135 countries since launching two years ago.

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