IN highly-literate and gadget-loving Japan, e-books are curiously rare – but battle for the untapped and potentially hugely lucrative market is about to commence.
When e-commerce giant Rakuten unleashes its Kobo e-reader onto Japan on Thursday, it will fire the opening shots in the scrap for literary territory, hoping for a slice of the US$23.5bil (RM75.2bil) Japanese spend on books annually.
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