Opening opportunities through franchising


  • Business
  • Monday, 07 Jul 2014

Participating in the Franchise International Malaysia Exhibition for the 14th year, Smart Reader Worldwide Sdn Bhd marketing director P. Jeraj said the company expect to discover at least two to three franchisees from the event.

“We plan to have 30 new franchisees this year and this event will help to meet this objective,” he told MetroBiz.

Investing about RM25,000 to participate in this event, he said they are meeting 300 to 400 visitors who enquired about being an education franchisee during the three-day event from June 13 to 15.

“In total, they have to invest about RM250,000 for the franchise fees, inclusive of renovation cost,” he said, adding that the childhood learning franchise recommends using a commercial lot.

He said the franchisees could operate kindergartens from 8.30am to 5.30pm which could be divided into two sessions.

From 5.30pm onwards, they can utilise the space as a tuition centre, depending on demand.

“Language lessons can be taught during the tuition, including Bahasa Malaysia, English and Mandarin,” he said.

Having started franchising the business model since 2000, it has since opened 321 centres.

Eight are operated by the company while the rest is by the franchisees.

“Most of the franchisees are parents whose children have experienced our system and wanted to build on our expertise to start their own business,” he said.

Each centre can accommodate up to 120 kindergarten pupils with a ratio of 12 pupils per teacher while a tuition centre can have up to 200 pupils.

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